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	<title>Blazing the Two-Fold Path &#187; Two-fold Path</title>
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	<description>a guide to community relations</description>
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		<title>The Necessity of Yin and Yang</title>
		<link>http://blogging.avnet.com/weblog/comrel/2009/04/29/the-necessity-of-yin-and-yang/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2009/04/29/the-necessity-of-yin-and-yang/#comments</comments>
		<pubDate>Wed, 29 Apr 2009 22:34:14 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Two-fold Path]]></category>
		<category><![CDATA[Yang]]></category>
		<category><![CDATA[Yin]]></category>
		<category><![CDATA[Avnet Tech Games]]></category>
		<category><![CDATA[Center for Corporate Citizenship]]></category>
		<category><![CDATA[chaos]]></category>
		<category><![CDATA[Quotes]]></category>
		<category><![CDATA[signature events]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=180</guid>
		<description><![CDATA[If you didn’t make it to the end of last week’s power point presentation, you didn’t get the quote about chaos.  So, here goes:

Out of clutter, find simplicity.
From discord, find harmony.
In the middle of difficulty …
lies opportunity.
&#8211; Albert  Einstein
 
As I sit on the beach in Mexico sipping my refreshments, that is exactly what I am [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>PRSA Presentation</title>
		<link>http://blogging.avnet.com/weblog/comrel/2009/04/21/prsa-presentation/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2009/04/21/prsa-presentation/#comments</comments>
		<pubDate>Tue, 21 Apr 2009 22:34:04 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Focus Areas]]></category>
		<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Two-fold Path]]></category>
		<category><![CDATA[signature events]]></category>
		<category><![CDATA[Avnet Tech Games]]></category>
		<category><![CDATA[chaos]]></category>
		<category><![CDATA[Integrating CR into the business plan]]></category>
		<category><![CDATA[PRSA]]></category>
		<category><![CDATA[re-focus]]></category>
		<category><![CDATA[speeches]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=173</guid>
		<description><![CDATA[I was honored to be asked to present to the Phoenix chapter of PRSA (Public Relations Society of America) last week.  The topic, Integrating CR into your Business Plan:  The Best PR Move You Can Make.
Even amongst all the chaos I created for myself that day with my equipment failures and operator errors, it was [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Trail-blazing your way to a new program</title>
		<link>http://blogging.avnet.com/weblog/comrel/2009/01/30/trail-blazing-your-way-to-a-new-program/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2009/01/30/trail-blazing-your-way-to-a-new-program/#comments</comments>
		<pubDate>Fri, 30 Jan 2009 23:34:46 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Community Outreach]]></category>
		<category><![CDATA[Sponsorships]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Two-fold Path]]></category>
		<category><![CDATA[Avnet Tech Games]]></category>
		<category><![CDATA[trail blazing]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=104</guid>
		<description><![CDATA[I spend a lot of time planning and directing Avnet’s so-called Two-Fold Path, our strategic approach to community outreach.  This takes a lot of effort and often leads to really great results.  It also makes me really tired.  The thing about a path, though, is that it doesn’t always lead you to where you think [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Yin and Yang of CR</title>
		<link>http://blogging.avnet.com/weblog/comrel/2008/08/22/the-yin-and-yang-of-cr/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2008/08/22/the-yin-and-yang-of-cr/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 18:56:47 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Two-fold Path]]></category>
		<category><![CDATA[blazing a path]]></category>
		<category><![CDATA[blended strategy]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[guide to CR]]></category>
		<category><![CDATA[hiking]]></category>
		<category><![CDATA[Yang]]></category>
		<category><![CDATA[Yin]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=39</guid>
		<description><![CDATA[So why &#8220;Blazing the Two-Fold Path&#8221; (again, maybe it is only Mom who is asking that question)?  Nevertheless, I&#8217;m going to talk about the Two-Fold Path anyway.  It&#8217;s my blog and I can ramble if I want to. 
I&#8217;ve already talked about the Two-Fold Path being the yin and yang of doing community relations.  The yin, [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>What is the Two-Fold Path?</title>
		<link>http://blogging.avnet.com/weblog/comrel/2008/08/04/what-is-the-two-fold-path/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2008/08/04/what-is-the-two-fold-path/#comments</comments>
		<pubDate>Tue, 05 Aug 2008 00:36:51 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Two-fold Path]]></category>
		<category><![CDATA[Yang]]></category>
		<category><![CDATA[Yin]]></category>
		<category><![CDATA[blazing a path]]></category>
		<category><![CDATA[blended strategy]]></category>
		<category><![CDATA[budget cuts]]></category>
		<category><![CDATA[business goals]]></category>
		<category><![CDATA[business plan]]></category>
		<category><![CDATA[strategic focus]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[target market]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=30</guid>
		<description><![CDATA[So, if you are one of the two people (Hi, Mom!) who have read the “About This Blog” page, you know that the purpose of this blog is to help the folks who are doing community outreach work blaze their own path to a better strategy for doing community relations (CR).
 
So what does that mean, [...]]]></description>
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