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	<title>Blazing the Two-Fold Path &#187; Strategy</title>
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	<description>a guide to community relations</description>
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		<title>Guest Blogger:  Avnet Cares Matching Grants</title>
		<link>http://blogging.avnet.com/weblog/comrel/2009/11/13/guest-blogger-avnet-cares-matching-grants/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2009/11/13/guest-blogger-avnet-cares-matching-grants/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 17:18:10 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Community Outreach]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Funding Grants]]></category>
		<category><![CDATA[Guest Blogger]]></category>
		<category><![CDATA[Partnering]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Suppliers]]></category>
		<category><![CDATA[Volunteerism]]></category>
		<category><![CDATA[Avnet Cares]]></category>
		<category><![CDATA[Matching Grants program]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=464</guid>
		<description><![CDATA[Ian Basey, Vice President, Marketing, Avnet
Everyday, people go out of their way to help others. Sometimes it is as simple as letting the guy in the wrong lane get into your lane, other times it is dedicating time to a favorite cause, making a donation when you are buying groceries, or buying a poppy.
In the [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Trail-blazing your way to a new program</title>
		<link>http://blogging.avnet.com/weblog/comrel/2009/01/30/trail-blazing-your-way-to-a-new-program/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2009/01/30/trail-blazing-your-way-to-a-new-program/#comments</comments>
		<pubDate>Fri, 30 Jan 2009 23:34:46 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Community Outreach]]></category>
		<category><![CDATA[Sponsorships]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Two-fold Path]]></category>
		<category><![CDATA[Avnet Tech Games]]></category>
		<category><![CDATA[trail blazing]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=104</guid>
		<description><![CDATA[I spend a lot of time planning and directing Avnet’s so-called Two-Fold Path, our strategic approach to community outreach.  This takes a lot of effort and often leads to really great results.  It also makes me really tired.  The thing about a path, though, is that it doesn’t always lead you to where you think [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Target Your Market</title>
		<link>http://blogging.avnet.com/weblog/comrel/2008/10/24/target-your-market/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2008/10/24/target-your-market/#comments</comments>
		<pubDate>Fri, 24 Oct 2008 18:30:15 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Target Audiences]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=89</guid>
		<description><![CDATA[I hope you enjoyed my guest blogger, Suzie from Suzie Guzman Solutions, and her comments about Out of the Box Marketing.  One of the topics Suzie covered was about knowing your target market.
In my opinion, one of the biggest mistakes those of us in community relations do is that we do not define our target [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Yin and Yang of CR</title>
		<link>http://blogging.avnet.com/weblog/comrel/2008/08/22/the-yin-and-yang-of-cr/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2008/08/22/the-yin-and-yang-of-cr/#comments</comments>
		<pubDate>Fri, 22 Aug 2008 18:56:47 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Two-fold Path]]></category>
		<category><![CDATA[blazing a path]]></category>
		<category><![CDATA[blended strategy]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[guide to CR]]></category>
		<category><![CDATA[hiking]]></category>
		<category><![CDATA[Yang]]></category>
		<category><![CDATA[Yin]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=39</guid>
		<description><![CDATA[So why &#8220;Blazing the Two-Fold Path&#8221; (again, maybe it is only Mom who is asking that question)?  Nevertheless, I&#8217;m going to talk about the Two-Fold Path anyway.  It&#8217;s my blog and I can ramble if I want to. 
I&#8217;ve already talked about the Two-Fold Path being the yin and yang of doing community relations.  The yin, [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Decisions, Decisions</title>
		<link>http://blogging.avnet.com/weblog/comrel/2008/06/17/decisions-decisions/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2008/06/17/decisions-decisions/#comments</comments>
		<pubDate>Wed, 18 Jun 2008 01:35:31 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[Volunteerism]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=16</guid>
		<description><![CDATA[Part three of a series of interviews with Teri Radosevich, Vice President, Community Relations and Public Affairs for Avnet, Inc.
]]></description>
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		<title>Lessons Learned</title>
		<link>http://blogging.avnet.com/weblog/comrel/2008/05/28/lessons-learned/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2008/05/28/lessons-learned/#comments</comments>
		<pubDate>Wed, 28 May 2008 21:03:45 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Tactics]]></category>
		<category><![CDATA[Training]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=8</guid>
		<description><![CDATA[Part two of a series of interviews with Teri Radosevich, Vice President, Community Relations and Public Affairs for Avnet, Inc.
]]></description>
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		<slash:comments>0</slash:comments>
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		</item>
		<item>
		<title>An Introduction to Teri&#8217;s Community Relations Strategy</title>
		<link>http://blogging.avnet.com/weblog/comrel/2008/05/12/podcast-test/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2008/05/12/podcast-test/#comments</comments>
		<pubDate>Mon, 12 May 2008 19:14:31 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Community Outreach]]></category>
		<category><![CDATA[Corporate Citizenship]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Focus Areas]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Suppliers]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=5</guid>
		<description><![CDATA[Part one of a series of interviews with Teri Radosevich, Vice President, Community Relations and Public Affairs for Avnet, Inc.
]]></description>
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		<slash:comments>0</slash:comments>
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