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	<title>Blazing the Two-Fold Path &#187; CR Strategy</title>
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	<description>a guide to community relations</description>
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		<title>O Canada! Part 1</title>
		<link>http://blogging.avnet.com/weblog/comrel/2009/11/06/o-canada-part-1/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2009/11/06/o-canada-part-1/#comments</comments>
		<pubDate>Sat, 07 Nov 2009 00:43:45 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Community Outreach]]></category>
		<category><![CDATA[Focus Areas]]></category>
		<category><![CDATA[Nonprofits]]></category>
		<category><![CDATA[Volunteerism]]></category>
		<category><![CDATA[employee volunteerism]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=450</guid>
		<description><![CDATA[Avnet Employees in Canada typically rally their CR efforts around children’s organizations.  They’ve been doing some really cool things in their community, and have been going full steam ahead at it, for quite a while.
Calgary employees support the Alberta Children’s Hospital Foundation (ACHF), by working through the Southern Alberta Electronics Charity Organization (SAECO), and have [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Guest Blogger:  Prime the Pipeline</title>
		<link>http://blogging.avnet.com/weblog/comrel/2009/08/22/guest-blogger-prime-the-pipeline/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2009/08/22/guest-blogger-prime-the-pipeline/#comments</comments>
		<pubDate>Sat, 22 Aug 2009 23:26:39 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Guest Blogger]]></category>
		<category><![CDATA[education; building the pipeline]]></category>
		<category><![CDATA[Resolution Copper]]></category>
		<category><![CDATA[scholarships]]></category>
		<category><![CDATA[skilled workforce]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=363</guid>
		<description><![CDATA[Guest Blogger, Jennifer Russo, Communications and External Relations Manager,
Resolution Copper
Here at Resolution Copper, our Resolution Project is still in the early stages of exploration and development; mine production will not begin until 2020. However, we are working now to develop a skilled workforce. The emphasis is on forming strategic alliances with leading academic and vocational [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Guest Blogger:  Use Social Media to tell your CR story</title>
		<link>http://blogging.avnet.com/weblog/comrel/2009/07/31/guest-blogger-use-social-media-to-tell-your-cr-story/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2009/07/31/guest-blogger-use-social-media-to-tell-your-cr-story/#comments</comments>
		<pubDate>Sat, 01 Aug 2009 00:21:08 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Corporate Citizenship]]></category>
		<category><![CDATA[Guest Blogger]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=346</guid>
		<description><![CDATA[Guest Blogger, Jennifer Russo, Communications and External Relations
Resolution Copper
In early 2009, Resolution Copper launched a campaign to facilitate ongoing education about our mine development project and proposed land exchange. Though the campaign still leverages traditional tactics &#8212; paid advertising, strategic media relations, and stakeholder engagement &#8212; we agreed to launch into the world of social media. [...]]]></description>
		<wfw:commentRss>http://blogging.avnet.com/weblog/comrel/2009/07/31/guest-blogger-use-social-media-to-tell-your-cr-story/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>PRSA Presentation</title>
		<link>http://blogging.avnet.com/weblog/comrel/2009/04/21/prsa-presentation/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2009/04/21/prsa-presentation/#comments</comments>
		<pubDate>Tue, 21 Apr 2009 22:34:04 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Focus Areas]]></category>
		<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Two-fold Path]]></category>
		<category><![CDATA[signature events]]></category>
		<category><![CDATA[Avnet Tech Games]]></category>
		<category><![CDATA[chaos]]></category>
		<category><![CDATA[Integrating CR into the business plan]]></category>
		<category><![CDATA[PRSA]]></category>
		<category><![CDATA[re-focus]]></category>
		<category><![CDATA[speeches]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=173</guid>
		<description><![CDATA[I was honored to be asked to present to the Phoenix chapter of PRSA (Public Relations Society of America) last week.  The topic, Integrating CR into your Business Plan:  The Best PR Move You Can Make.
Even amongst all the chaos I created for myself that day with my equipment failures and operator errors, it was [...]]]></description>
		<wfw:commentRss>http://blogging.avnet.com/weblog/comrel/2009/04/21/prsa-presentation/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Grass Roots Efforts Winning Awards</title>
		<link>http://blogging.avnet.com/weblog/comrel/2009/02/27/grass-roots-efforts-winning-awards/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2009/02/27/grass-roots-efforts-winning-awards/#comments</comments>
		<pubDate>Fri, 27 Feb 2009 21:30:55 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Awards]]></category>
		<category><![CDATA[Blogs]]></category>
		<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Community Outreach]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Focus Areas]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Partnering]]></category>
		<category><![CDATA[Suppliers]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=108</guid>
		<description><![CDATA[I’m very excited to talk about a team that just won a big award that was part of Avnet’s internal awards program, the Marketing and Communications (MAC) awards.  This year we had so many really great entries from Avnet employees around the world, the folks out there doing the grass roots stuff, that we kept [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Avnet Cares&#8211;North Texas team helps students</title>
		<link>http://blogging.avnet.com/weblog/comrel/2008/10/31/avnet-cares-north-texas-team-helps-students/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2008/10/31/avnet-cares-north-texas-team-helps-students/#comments</comments>
		<pubDate>Fri, 31 Oct 2008 23:36:33 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Community Outreach]]></category>
		<category><![CDATA[Partnering]]></category>
		<category><![CDATA[Target Audiences]]></category>
		<category><![CDATA[Avnet Cares]]></category>
		<category><![CDATA[children's issues]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[strategic]]></category>
		<category><![CDATA[volunteers]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=91</guid>
		<description><![CDATA[Avnet’s global headquarters is here in Phoenix and, like a lot of companies who are relatively new to doing community outreach, we’ve been very corporate-centric, over the years.  Luckily, our employees outside of Phoenix, left to their own devices, have established a lot of really great grass roots programs.  Following is an excerpt from an [...]]]></description>
		<wfw:commentRss>http://blogging.avnet.com/weblog/comrel/2008/10/31/avnet-cares-north-texas-team-helps-students/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What is the Two-Fold Path?</title>
		<link>http://blogging.avnet.com/weblog/comrel/2008/08/04/what-is-the-two-fold-path/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2008/08/04/what-is-the-two-fold-path/#comments</comments>
		<pubDate>Tue, 05 Aug 2008 00:36:51 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Two-fold Path]]></category>
		<category><![CDATA[Yang]]></category>
		<category><![CDATA[Yin]]></category>
		<category><![CDATA[blazing a path]]></category>
		<category><![CDATA[blended strategy]]></category>
		<category><![CDATA[budget cuts]]></category>
		<category><![CDATA[business goals]]></category>
		<category><![CDATA[business plan]]></category>
		<category><![CDATA[strategic focus]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[target market]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=30</guid>
		<description><![CDATA[So, if you are one of the two people (Hi, Mom!) who have read the “About This Blog” page, you know that the purpose of this blog is to help the folks who are doing community outreach work blaze their own path to a better strategy for doing community relations (CR).
 
So what does that mean, [...]]]></description>
		<wfw:commentRss>http://blogging.avnet.com/weblog/comrel/2008/08/04/what-is-the-two-fold-path/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Decisions, Decisions</title>
		<link>http://blogging.avnet.com/weblog/comrel/2008/06/17/decisions-decisions/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2008/06/17/decisions-decisions/#comments</comments>
		<pubDate>Wed, 18 Jun 2008 01:35:31 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[Volunteerism]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=16</guid>
		<description><![CDATA[Part three of a series of interviews with Teri Radosevich, Vice President, Community Relations and Public Affairs for Avnet, Inc.
]]></description>
		<wfw:commentRss>http://blogging.avnet.com/weblog/comrel/2008/06/17/decisions-decisions/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
<enclosure url="http://blogging.avnet.com/weblog/comrel/wp-content/uploads/2008/06/avnet_on_the_net-ep03.mp3" length="2416288" type="audio/mpeg" />
		</item>
		<item>
		<title>An Introduction to Teri&#8217;s Community Relations Strategy</title>
		<link>http://blogging.avnet.com/weblog/comrel/2008/05/12/podcast-test/</link>
		<comments>http://blogging.avnet.com/weblog/comrel/2008/05/12/podcast-test/#comments</comments>
		<pubDate>Mon, 12 May 2008 19:14:31 +0000</pubDate>
		<dc:creator>Teri</dc:creator>
				<category><![CDATA[CR Strategy]]></category>
		<category><![CDATA[Community Outreach]]></category>
		<category><![CDATA[Corporate Citizenship]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Focus Areas]]></category>
		<category><![CDATA[Podcasts]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Suppliers]]></category>

		<guid isPermaLink="false">http://blogging.avnet.com/weblog/comrel/?p=5</guid>
		<description><![CDATA[Part one of a series of interviews with Teri Radosevich, Vice President, Community Relations and Public Affairs for Avnet, Inc.
]]></description>
		<wfw:commentRss>http://blogging.avnet.com/weblog/comrel/2008/05/12/podcast-test/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
<enclosure url="http://blogging.avnet.com/weblog/comrel/wp-content/uploads/2008/05/avnet_on_the_net-ep01.mp3" length="1329152" type="audio/mpeg" />
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