Digital Influence is Everywhere: Cisco in Retail

retail customer experience
January 17, 2017

While retail is not an area that we normally focus on for the Cisco brand line in distribution, digital influence and its impact on retail is a relevant topic. I have to admit that this past holiday season I did participate not just in Black Friday/Saturday/Sunday but also Cyber Monday (sorry to my boss, I had to get the online deals). Like many shoppers, I braved the Thursday portion of…

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How to Drive Customer Preference with these 6 Strategies, Pt. 2

Supply chain Avnet
March 31, 2015

In part one of this series, Chuck Fries discussed how businesses can take on a more strategic role through their supply chain and provided 3 strategies on how they can become a competitive differentiator and drive customer preference. In part two, he discusses 3 more strategies on how supply chains can evolve their strategy even further by collaborating with customers, making what customers want to do fast and simple and by continuously evaluating and improving the customer experience.

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